It's encouraging that so many current conversations are focused on the future of philanthropy, integration with social media, and non-profit horizons. In this last week of 2010, amid the postal flurry of end-year fundraising appeals, it's also worth remembering the little things that make us worthy of all those big thoughts.
1. Non-profits have a responsibility to their donor base, and not only to ensure and assure that donations are properly spent and the mission carried out as promised. They should remove any stumbling block that might prevent a donor from following the law of the land. This means making clear to each supporter – in real time and again at the close of the tax year – the precise dollar amount that is tax-deductible. While this is gaining in popularity, it is not yet universally applied.
1. Non-profits have a responsibility to their donor base, and not only to ensure and assure that donations are properly spent and the mission carried out as promised. They should remove any stumbling block that might prevent a donor from following the law of the land. This means making clear to each supporter – in real time and again at the close of the tax year – the precise dollar amount that is tax-deductible. While this is gaining in popularity, it is not yet universally applied.
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